CASE
STUDIES
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Hershey's
Swoops goal was to reach
women at a time of relaxation. They wanted women to experience the
unique shape and flavor of their new products. To accomplish this,
we distributed over 500,000 samples of Swoops at Day Spa Association
members across the country.
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J&J/McNeil's
St. Joseph Aspirin was interested in reaching
African-Americans and educating them on Heart Therapy. By using
our Direct-to-Home program, we reached African-Americans where they were able to leisurely read the materials. Research was provided, both pre- and post-delivery.
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Bayer
wanted to reach arthritis sufferers to educate
them on the benefits of Aleve. We delivered samples, via
their Rhuematologists, with an informational booklet and two product
samples. Research showed that the largest majority of patients
read the booklet and used the samples. |

30 Richbourne Lane
Melville,
NY 11747
Tel. 631.253.3339

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